In a world full of pings, pop-ups and endless scrolling, you’d be forgiven for thinking digital is the only way to advertise. But here’s the thing — print isn’t just surviving; it’s thriving in the right places. Especially when it comes to local business.

At Local Eyes, we hear it all the time:

“People keep the book on the sideboard.”
“My ad brought in five new jobs last month.”
“Locals say they trust it.”

And it’s not just warm, fuzzy feedback… there are solid reasons why print advertising, like the kind we do, still packs a punch. Let’s break it down…

Trusted & Tangible

People see print as more credible than online ads. There’s something about holding a well-designed booklet in your hands that just feels reliable. No flashy pop-ups, no clickbait…just real local businesses showing up where people live.

Stays in Homes, Sticks in Minds

Unlike digital ads that vanish the moment you scroll past, Local Eyes lands through the letterbox and stays put. On the fridge, coffee table or kitchen counter – it’s there when people need it. That’s repeat exposure you don’t have to keep paying for.

Hyper-Local Targeting (No Algorithms Required)

With social media, targeting the right people can feel like guesswork. But Local Eyes goes directly to local homes. No clicks, cookies or complicated settings…just your business, delivered to thousands of local households, reliably and affordably.

Less Noise, More Attention

Online, your ad is competing with hundreds of others…and that’s if it even gets seen. Print is different. There’s less competition on the page, and readers are more focused. They’re looking for businesses like yours…trades, services, events, shops and more.

One-Time Cost, Long-Term Impact

Pay-per-click ads can spiral fast, and once the budget’s gone…so is the ad. But with print, you pay once and your message stays in homes for weeks. Local Eyes ads can cost less than 1p per household, making it a super savvy investment.

No Ad Blockers Here

Let’s face it…people are getting better at ignoring digital ads (and blocking them altogether). But you can’t scroll past a magazine that’s sitting right on your kitchen table.

Builds Real Local Trust

Advertising in Local Eyes isn’t just about getting seen…it’s about becoming a recognised, trusted name in your community. People like to support local. They want to hire businesses they feel they already know. That’s the magic of showing up in print.

So, is print better than online?

In our opinion they can work brilliantly together. But if you’re a local business looking to build trust, reach real people, and get noticed without blowing your budget, print belongs in your plan.

And we make it easy.

If you’re ready to get your business seen by thousands of local homes, book your space in the next issue by Monday 28th April.

Let’s get you noticed, remembered – and chosen!

Download our Media Pack for full pricing give us a call on 01977 672672 or drop us a WhatsApp message